From the very outset, Welcome Home Realty has had but one objective in mind: to provide our clients with the highest possible level of professionalism, ethical business management and efficiency.
We specialize in marketing and sales of new developments, real estate investments, and purchase or sale of pre-owned homes located in prime residential areas in the most sought-after neighborhoods in Jerusalem, including Rechavia, Talbieh, Yemin Moshe, Old Katamon, the German Colony, Bakka, Mamila, David's village and the city center.

Welcome Home Realty is a member of The Chamber of Real Estate Brokers, and the “Shiran” multi-listing service, which provides access to the widest range of properties available on the market.
Whether you are looking to purchase or sell property, our goal is to guide you, our client, through the process from beginning to end. We will be alongside you, helping and advising, from the initial stage of introducing you to the market, showing and describing the different neighborhoods, finding the right property for you and finally, guiding you in your dealings with lawyers, architects, interior designers, contractors, engineers and financial institutions.
In addition, our property management department is available to advise and assist in the management and renting of your property.
We look forward to welcoming you to Jerusalem.

As the son of parents who made Aliyah from Mexico and South Africa shortly after the Six-Day War, and the husband of a Jewish woman from Finland, Assaf negotiates easily between Israeli and Diaspora culture. Because of this, he is uniquely suited to help you and guide you in finding your home in Jerusalem. Assaf’s dedication to excellent service was developed during his rich experience working in leading Jerusalem hotels for 8 years together with his education in Business Management and many successful Real Estate transactions.
JOE SHAPIRO - Real Estate broker & Property Manager

Joe Shapiro and his family made Aliyah from New Jersey in 1987. Joe has a business degree from Rutgers University and has experience in both sales and management.

Upon moving to Israel, he has worked for a number of American Yeshivot and Seminaries, both as a teacher and counselor.

Ten years ago Joe decided to change professions and become a real estate agent. His business experience and people skills enable him to provide very professional service to our clients.

SHARON CHOLOW - Office Manager
Sharon was born in Finland and made Aliya in 1996. Sharon studied hotel management in Switzerland and has years of experience in tourism and accounting.